Emma is a Londoner in love with New York and currently living between the two. She runs international marketing for the luggage start-up “Away”.

Influencer marketing is cemented in the imagination of today’s brands. It’s a natural step in consumerism, and it’s been going on for centuries, albeit in different forms.

We all have trust issues. Some of them have crossed over into the face of influencer marketing, as the general public have become sceptical of anything claiming to be ‘authentic’.

Pinterest has launched ‘Pin Collective’, introducing brands to its influencers. It shows how crucial influencer marketing has become, but will it take off?

Learn about some of the hottest Instagram couples to watch out for. Our influencer marketing agency introduces our favourite couples to work with.

As video is redefining influencer marketing and content creation surges, we explore the impact it has on the platforms where your audiences hang out.

Yet to try Snapchat for your marketing efforts? Our influencer marketing agency outlines how to harness Snapchat for business.

As influencers go from strength to strength, you may be wondering what's on the horizon for influencer marketing. Our experts look ahead to 2017 and beyond.

As Snapchat's popularity continues to surge, we explore the attraction of this social media platform and why it works for targeting young male audiences.

Instagram star Essena O’Neill may have been a familiar face to her (not inconsiderable) 612,000 followers - before she dramatically quit the platform.