Yet to try Snapchat for your marketing efforts? Our influencer marketing agency outlines how to harness Snapchat for business.

As Snapchat's popularity continues to surge, we explore the attraction of this social media platform and why it works for targeting young male audiences.

Two of the biggest questions we are asked when it comes to influencer marketing campaigns are: “How can we measure the ROI?” and, “Will this lead directly to sales?".